Guide 01
Build a portfolio that wins clients
Your portfolio is a sales page, not an archive. Show the work you want more of.
Publish your portfolio- 1
Lead with 6–10 of your strongest pieces, not everything you've ever made.
- 2
Say who you help and what you deliver in one sentence at the top.
- 3
Add a line of context to each project: the brief, your role and the result.
- 4
Make the next step obvious with an enquiry form or a booking link on every page.